syoondesign

You arrived at a good time — I've just updated with lots of fresh new projects.
So please, feel free to browse and scroll and click all you want.
(You can either scroll down or use the menu on your left.)

Hang out and get to know me. Give me a shout if you'd like to talk.
And maybe if we become friends, I'll bake you some cupcakes one day.*

* If you like cupcakes, I recommend you check out my blog.

A reinvented brand for The World Bank's Innovation Days event. As the lead designer and art director for the design identity for the event, I was able to rethink the event's visual identity by taking their existing elements and bringing a modern, international design approach.

A book commissioned by Burberry UK based on research and

A book for geography-crossed lovers in the modern age, this guide provides practical and useful steps to lead a successful long-distance relationship using simple illustrations, witty language and a light-hearted style.
Winner of a RGD Student Award for Print Design in 2009 and also featured in Applied Arts Magazine.

An exploration for an online community for LG, with the focus on creating a portal for their employees around the world. We created design solutions to build an open community, as well as a personal and user-centric experience. As a multi-platform stage, we've explored different UI experiences on the tablet. My deliverables: art direction, design

A showcase of various corporate report experience. In these documents, infographics is often one of the most important elements to relay information most effectively, efficiently and beautifully.

A gallery of package design concepts and art direction. An exercise to explore different aspects of packaging: industrial design, brand strategy, economics and social study.

An exhibit of corporate identity projects, including logo design and basic stationery design.

A gallery of various web site and interactive projects, involving both design and basic front-end development.

To be honest, I feel very lucky to be a designer.

I love that I can communicate and problem-solve in a visual way. Ideas drive me, design inspires me. I'm always searching for new and creative ways to tell a message, whatever platform it may be. I understand that design is not only a true craft, but a cultural currency and a powerful tool and will always think about the 'why' as much as the 'how.' Also, I've got a special reverence for good typography.

Not only that, I love working with people. I'm so grateful for the invaluable experiences working with people from all sorts of backgrounds: strategists, anthropologists, information architects, writers and artists. I love the challenge of big expectations and tight deadlines. And I'd say my greatest strength is probably my positivity and passion, along with my sturdy work ethic.

My list of passions goes on and on: photography, food, blogging, writing, music, travelling and community outreach. I'm also constantly hungry to learn more (I finished courses on web and UI design in addition to my Bachelor of Design). One of my life goals is to work with youth and teach them about art and design.

I promise myself to always appreciate the beautiful and good things around me and never back down from a challenge.

/ Bachelor of design at York/Sheridan (YSDN) 2009
/ Adobe CS5 Fluent: Photoshop, Illustrator, InDesign on Mac + Windows platforms
/ Diverse design experience: Print, interactive, corporate, branding, retail, book, packaging, editorial, promotional and web design
/ Web + UI savvy: HTML, CSS, JS / Basic front-end developing skills
/ Print expert: Type-setting, prepress, production, and press management
/ Team player: Excellent time management, interpersonal and communication skills. Bright, fun, and confident.
/ Download: Resume and Portfolio

I'd love to hear from you.

Email at syoon86@gmail.com.
Check out my LinkedIn.
Enjoy my flickr photostream!
See what inspires me on tumblr.
And remember to visit my blog.